DM GROUP is a full service agency that partners the customer throughout the entire direct communication and market relationship process. DM GROUP provides consultation services for the creation and design of a one to one communication strategy and the full range of services required to execute it.

Strategic consultancy:

• Integration of direct communication strategies in CRM activities
• Direct marketing (communication, loyalty programs, customer acquisition, lead generation) schemes
• Club and reward schemes
• Web marketing and One to One Communication schemes
• Marketing database architecture
• New software solutions (e.g., web marketing applications) and product solutions (e.g., innovative and complex mailing packages)

• Target analysis and data mining
• Creation and retrieval of targets (lead generation)
• Database management
• Data qualification
• Ad hoc software applications
• Creation of variable content documents
• On-demand digital printing (monochrome and quadrichrome)
• Web marketing (web, SMS messaging, e-mailing)
• Mobile marketing
• Telemarketing (contact center)
• Mailing service (cutting forms, folding, stuffing envelopes, pasting, etc.)
• Competitions and point collection
• Reward catalog
• Production of typographical products (lettershop)
• Publishing activities (magazines and house organs)